Most Internet Marketers Provide You with a List of Keywords, David Generates Entire Revenue Streams.
The best thing about digital marketing is that everything is measurable - especially sales, conversions and (most importantly) your ROI. David understands how to best implement the digital marketing mix and has the skills to build your inbound ecosystem and optimize your conversion rate so you get the highest return for your marketing investment dollar.
David is a hybrid digital marketer, with a full understanding of both traditional and internet marketing channels. He prides himself in creating a synergy of the two to get the best performance for your unique ad budget.
TRADITIONAL MARKETING IS ALL ABOUT PEOPLE AND RELATIONSHIPS
Positioning your brand to appeal to your target market (brand strategy) and then communicating your core values on the proper channels that reach the heart of your customer base, is the name of the game. This can be done in a number of traditional mediums, such as: social media, blogging, PR, networking, collateral print materials, and event marketing. David has proven performance in building all of these channels.
DIGITAL MARKETING LETS THE SEARCH DATA DO THE TALKING
In digital marketing, insights are made based on key search metrics like: impressions, clicks, search volume, rankability, and overall convertability of keywords based on search analytics, Google quality scores, customer journey mapping, performance ads, competitive search market, landing page segmentation, UX analysis, and conversion/lead tracking (marketing allocation).